Cottonelle recently released a new ad that includes a gay couple but the 15-second spot angered some TV watchers.
In the commercial, one man is about to meet his boyfriend’s parents.
“Down there care from Cottonelle … down there because today you meet the parents,” the voiceover says.“So before they sit you down, give your booty a confidence boost with cleaning ripples that remove more at once for a superior clean and make you feel like the kind of guy he takes home to mother.”
The ad ends with the couple looking into each other’s eyes and smiling.
A few people made it clear to Cottonelle they didn’t appreciate a couple couple being featured in the commercial.
@cottonelle, you’re selling toilet paper why do you have to inject homosexuals into your commercials. It’s disgusting. Sell your products to homosexuals but I’m not buying them. #BoycottCottonelle
— Russ Larrivee (@rjlarrivee) March 1, 2019
Recorded a movie. Watching.
Cottonelle has a commercial with 2 guys in it, talking about cleaning “down there”.
Make me sick. Nasty. @cottonelle …just became an un-customer.
— drummer (@silkride) February 22, 2019
https://twitter.com/MSGLiberty/status/1097681090981044227
Cottonelle took the time to respond to the criticism telling one offended user: “Being clean impacts everyone, and it’s an important step to feeling your best. Here at Cottonelle Brand, diversity is embraced in all aspects and we are proud to share a commercial that is representative of that. Thank you for reaching out.”
Being clean impacts everyone, and it’s an important step to feeling your best. Here at Cottonelle Brand, diversity is embraced in all aspects and we are proud to share a commercial that is representative of that. Thank you for reaching out.
— Cottonelle® Brand (@cottonelle) February 22, 2019
The company responded to another user: “No matter a person’s orientation, gender, or anything else, being clean impacts everyone. Here at Cottonelle Brand, diversity is embraced in all aspects and we are proud to share a commercial that is representative of that.
Hi Kenny, thanks for reaching out. No matter a person’s orientation, gender, or anything else, being clean impacts everyone. Here at Cottonelle Brand, diversity is embraced in all aspects and we are proud to share a commercial that is representative of that.
— Cottonelle® Brand (@cottonelle) February 19, 2019
Watch below.
